Discover why the best admissions teams are moving beyond CRMs — and how AI is helping universities respond faster, decide smarter, and enroll more students with less manual work.
Admissions teams are juggling more than ever — rising application volumes, shifting student expectations, and shrinking engagement windows. Yet most institutions still rely on a CRM built to store and track, not to think, evaluate, or act in real time. The result: staff burn hours on manual reviews, leads go cold, and students drop off because no one guided them soon enough.
This eBook breaks down six structural gaps in traditional CRMs and shows how AI closes each one — from reading transcripts and scoring leads, to personalizing student outreach and streamlining collaborative review. It draws on real examples from institutions like NYU, WGU, and Kaplan, backed by NACAC 2023 survey data.
